Today Dental Marketing for the Dental Practice is no longer an option but a necessity. Dental Marketing online means implementing a series of digital actions and strategies that can enhance your image and help you to acquire new patients.
Digital Passport is the first step for a dental practice to enter the world of social media and develop dental web marketing. Accounts within the main Social Media channels will be created and activated according to the client’s needs, including content in the form of images or informative news.
Facebook represents an essential communication channel for dental practices in order to implement an effective dental web marketing strategy. Everyday the number of users who have a private profile is increasing, and amount of content shared with one’s network of contacts is growing at an exponential rate. For this reason, Ideandum relies heavily on this service by offering its clients various management options.
Instagram for dental practices represents the new frontier. It is the second largest social network in the world by usage. Continually increasing in users, it represents a unique channel to gain visibility and users by generating interest in one’s dental practice.
SEO stands for Search Engine Optimisation and refers to techniques that help websites rank higher in organic results, making them more visible to patients who are looking for a dental practice. SEO is certainly the right ingredient for a Dental Web marketing campaign.
Dental Web marketing for a website is important, not only if you have to sell a product but also to make yourself known in the vast world of the Internet. Whatever people need is on the net. Why shouldn’t you be the thing that people are looking for? AdWords is an advertising system invented by Google. You create an advertisement and Google places it within the results of searches made by users, but in a prominent position compared to the display of regular search results.
What differentiates television promotion from social media promotion?
There are many differences but one of the most important is the possibility to choose the target audience. Thanks to the potential of social networking platforms such as Facebook and Instagram, it is possible to precisely target the right audience, enabling you to increase your visibility and acquire new dental patients.
Would you like to open a dental practice and don’t know who to trust? We know the dental market and your target audience and set dental marketing strategies for visibility in order to help you open a dental practice. Ideandum uses all communication channels, both traditional (print, advertising, radio, video) and 2.0 (web & social media marketing, PPC campaigns, viral marketing, etc.).
We can assist you in identifying the strategic location to open your dental practice and support you in every stage, from the layout study to the design and human resources phase. We have a winning business system and our services are tested in this market, which already knows us
To open a dental practice, it is necessary to set up an innovative and strategic dental marketing campaign according to the target audience and set goals. It is also important to be supported during the opening of a dental practice by consultants who can provide the right mix of internal strategies to enhance the value for patients.
Discover the tools, strategies and methods to improve your online presence and thus the performance of your dental practice. The term ‘Personal Branding’ refers to the set of strategies we put in place to promote ourselves, our skills and our career through effective communication aimed at a target audience interested in getting to know us.
Why evaluate Personal Branding?
To be competitive, open new communication channels, develop new business, make communication with your target audience more efficient and faster, and to go against the new rules that the market imposes on us